Success in article marketing involves syndication – this is something that every experienced article marketer will tell you. In recent days, Google policy changes have made it more difficult to rank with article directories. Article directories, fortunately, play a very small role in regard to true article marketing. So it is best to just think in terms of how you can get your articles syndicated. It is really about promoting your site and your business. Remember? Therefore, what you need to be focused on is making sure there is always unique content on your website. Then you can look at syndicating it as widely as possible.
Sense of Humor
You should hear your content toward your readers, catering to what they want to know. A universal way of approaching most topics is to use humor. Just make sure the context is appropriate. Humor is a great way to break into any audience with any topic. Just make sure it is done in an appropriate manner. To avoid aggravating any of your readers, take the topic very seriously, yet add humor in an appropriate way that is actually funny. Of course you always want to stay away from inappropriate humor unless your niche supports that. Humor takes a little bit of time to get used to. Just be patient with yourself and try your best to add humor to the next thing that you write.
Relevant and Interesting Topics
There are many good reasons to use stories for marketing and business that I have discussed. But what is it about a story that warrants using it, and why do they have a magical effect? Well, this is a huge question that cannot be adequately explained in one paragraph. But just think about yourself – you like stories in some form whether in books or movies. If you think about religious books, many of them use stories to express the idea they are presenting. There are thousands of years of proof pointing to the power of stories. People that tell stories, when we hear them, and immerse ourselves in them, we trust the messages being expressed. You need to take about your own marketing strategies and business – how can you stories?
Submitting your article to the top article directories is next. Don’t submit it to thousands of article directories. Once this is done, wait and see what happens. Your article, for it to be syndicated, will not just magically appear all over the web. By finding syndication sites, you should ardently try to get your content syndicated at these locations. The syndication of your content will only happen if you approach these sites and make them aware of what you’re publishing. Be proactive about your marketing and try to do as much as you can yourself. You can’t rely on anyone, unless you have a trusted partner by your side. Your goal is to get as much exposure as possible, even if you can only rely upon your own efforts.
This process is not complicated at all. In fact, you will not find very many IM products on the topic of syndication. Most people find that marketing the articles is very simple to do; it is the writing of the articles which gets people confused. Getting both accomplished just takes a little dedication and hard work. Never think you have to be born with writing genes in order to produce great content.