Yes, of course you can use search engine optimization and then continue your efforts for as long as you like. Just like with other services, you can contract an SEO company; however, you have to be very diligent about who you decide to pay for your optimization.
There are many that are simply waiting to scam you out of your hard earned money which is why you need to be careful in your approach. For one thing, you must arm your self with useful and accurate information so you are not flying blind, so read these valuable guidelines.
You will find that some SEO companies offer strictly optimization and others offer more. If they are simply going to promise ranking without the conversion, then you may want to choose an SEO company that offers a complete solution. Overall, you have to look at your profit point and make sure this will bring you a good enough ROI. Even if you get on top of Google, it’ll be pointless if your website doesn’t convert. This is just an idea we are presenting to you in case you did not think about it. The SEO company that you’re choosing should have a testimonials and references for you to look into. Hopefully you will write to them or call them if possible, and then also investigate to verify they are authentic businesses. If you come across an SEO company that is relatively new, that is fine but you have to look closer. However that will not be the norm because a lot of time has passed and there are tons of SEO freelancers on the net. One other thing about a company that has tons of testimonials, they may do a lot of outsourcing themselves – this is very common.
They will have information on their site, and be sure you read everything before sending them an email. You’ll obviously not be working with them forever and there will be time when you choose to not do business with them.
If they have to change your site, you must be aware of everything they intend to do. Most of the companies will want you to be with them indefinitely, and that may or may not be a good idea. Of course you do not want to make costly mistakes when selecting the most qualified SEO company to bring on-board. But it is important to know and understand what you’re getting yourself into before you actually do it. There are more things that you can learn about this, and many of them are common sense. Just be confident and patient about this, and perhaps ask folks you know and trust for a recommendation.